Business Travel

PAL launches new brand equity campaign

October 20, 2017

MANILA - Philippine Airlines (PAL) has launched a new Brand Equity campaign aimed at foreign leisure travellers from international markets with the theme: "Experience the Heart of the Filipino". The campaign has been launched with a digital video on PAL's Youtube Page showcasing the best of the Philippines and celebrating the best of Filipino values.

Business travel in China continues to grow: world’s largest market

October 18, 2017

SHANGHAI - The CITS American Express Global Business Travel 2017 China Business Travel Survey (the Barometer) has revealed that 31% of Chinese companies expect travel budgets to rise over the next 12 months. The figure reflects increasing business confidence, as only 17% of respondents predicted budget increases when asked the same question last year.

More than 710 million travel in China on National Day trips

October 13, 2017

BEIJING - China witnessed more than 710 million tourist trips during the eight-day National Day and Mid-Autumn holidays, ringing up to about RMB 590 billion (US$88.68 billion) in tourism income, according to the National Tourism Administration. 

The State newsagency, Xinhua, reported that the National Day holiday, one of China's two Golden Weeks, saw a surge in tourist revenue along with passenger flows. This year the holiday was extended by one day as the Mid-Autumn Festival, also known as the Moon Cake Festival, fell on October4.