China’s JD.com signs partnerships with two Australian brands

BEIJING -  JD.com, Inc. (NASDAQ:JD), China's largest online direct sales company, today announced partnerships with Australian brands Blackmores, a leading Australian natural health company, and Sanger Australia, the Australian meat sales and marketing business of the Bindaree Beef Group. Both brands will be available through JD.com's direct sales channel.

Sanger Australia will also leverage JD.com's cold chain logistics network to ensure that its meat products are delivered fresh to Chinese customers from Australia.

The announcements follow the launch in late June of a dedicated Australian Mall for authentic imported Australian products on JD.com's cross-border platform, JD Worldwide.

Since its launch, dozens of Australian brands have successfully sold their products to Chinese consumers through Australian Mall. The most popular product categories in the first two months of the programme include healthcare, baby care products and fresh food. www.JD.com