MANILA - Philippine Airlines (PAL) has launched a new Brand Equity campaign aimed at foreign leisure travellers from international markets with the theme: "Experience the Heart of the Filipino". The campaign has been launched with a digital video on PAL's Youtube Page showcasing the best of the Philippines and celebrating the best of Filipino values.
SHANGHAI - The CITS American Express Global Business Travel 2017 China Business Travel Survey (the Barometer) has revealed that 31% of Chinese companies expect travel budgets to rise over the next 12 months. The figure reflects increasing business confidence, as only 17% of respondents predicted budget increases when asked the same question last year.
BEJING - China received 69.5 million inbound visits in the first six months of the year, compared to 62.3 million outbound visits, according to a National Tourism Administration report.
BEIJING - China witnessed more than 710 million tourist trips during the eight-day National Day and Mid-Autumn holidays, ringing up to about RMB 590 billion (US$88.68 billion) in tourism income, according to the National Tourism Administration.
The State newsagency, Xinhua, reported that the National Day holiday, one of China's two Golden Weeks, saw a surge in tourist revenue along with passenger flows. This year the holiday was extended by one day as the Mid-Autumn Festival, also known as the Moon Cake Festival, fell on October4.
NEW YORK – American Express has opened its first signature airport lounge network, The Centurion Lounge, in Hong Kong for Amex Platinum Cardholders and Centurion members.
GENEVA -Global passenger traffic data for August shows demand (measured in total revenue passenger kilometres or RPKs) climbed 7.2% compared to the year-ago period. At the same time, the upward trend in seasonally-adjusted traffic has eased from that seen at the end of 2016.